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If you’ve ever seen the winged badge on the back of a Jeep brand vehicle and wondered what exactly it meant to be “Trail Rated®,” then tune into this next video from the Jeep brand. You’ll see the 2017 Jeep Grand Cherokee Trailhawk® as it tests its stuff against one of the meanest trails in the Western United States. Take a peek at what it takes to get Trail Rated®, and if you find your interest piqued, come on in to lay eyes on the real deal.

Here at East Carolina Chrysler Dodge Jeep, we’re lucky to be both near the city and close to the beautiful natural landscape North Carolina has to offer. If you haven’t yet, perhaps this summer is the time to start taking advantage of your surroundings by taking a new Jeep vehicle off the beaten path and into the heart of adventure. Watch DeWayne Wheeler share his #MyJeepStory in the video below, then come see us to kick off your own.

There's no doubt that when two innovative forces combine, only great things come out of it. For example, Laurel and Hardy delivered some of the most memorable comedic performances of their time. Dinner and a show makes for the perfect date night. And somehow, though they are almost polar opposites of each other, peanut butter and jelly makes the best sandwich. Period. So, when two titans of industry like Chrysler and Google team up, you know it's got to be good!

The 2016 New York International Auto Show kicked off yesterday, and with it came the announcement of an all-new addition to the Jeep Grand Cherokee lineup. Already the most awarded SUV in the industry, the Grand Cherokee Trailhawk delivers and even greater level of luxury and capability...

Looking to see more of the #Jeep Grand Cherokee #Trailhawk revealed at @NYAutoShow? Click https://t.co/mrUvKJnV3A https://t.co/yJxmt7uIxc

— FCA-North America (@FiatChrysler_NA) March 23, 2016

 

A photo posted by Modern Mopar Magazine (@modernmoparmagazine) on Mar 10, 2016 at 8:54am PST

Ever since the debut of Dodge's SRT Hellcat twins, enthusiasts of Jeep brand models have dreamed of what it would be like to have such a beastly mill under the hood of one of their off-roaders. Now, such dreamers have gotten their wish, in a way. Ahead of this year's Moab Safari, the Jeep brand unveiled the beastly Trailcat.

We've all seen those easy-to-make snack videos floating around on Facebook. The Jeep brand decided it was time to cook up something special of its own in honor of the big 2016 Super Bowl weekend.

Recipe for the perfect playing field. #SB50https://t.co/PU7AYnl9hJ

— Jeep (@Jeep) February 5, 2016

Impressive 4x4 power awaits you on the winning side. Ready to tackle the terrain this Super Bowl Sunday? Rise to the challenge when you visit our store in Greenville to check out our complete new Jeep lineup.

Horace and John are back to raiding, pillaging, and plundering in Dodge's all-new ad campaign for the performance brand's 2016 lineup. Of the campaign, Dodge's head of advertising Randy Ortiz says, "The vehicles are all unique and different and have their own kinds of personalities. They’re all part of the same family and have that same DNA that’s rooted in performance.” Learn more in the full article below from Automotive News.

Certain parts of the country saw their first significant snowfall this week, a reminder that we won't escape the winter despite this year's uncharacteristic mildness. Fortunately, Chrysler makes a sedan that can keep you feeling secure when the going gets snowy: the 2016 Chrysler 300.

Take this winter head-on with the #Chrysler 300. pic.twitter.com/s5MWDQyDca

— Chrysler (@Chrysler) December 29, 2015

If you enjoy non-stop adventure and overcoming odds, then we've got the movie and the car for you.  Chrysler has teamed up with The Hunger Games: Mockingjay  -- Part 2, as the official vehicle of the upcoming film.  Hitting theaters November 20th, the action packed flick is guaranteed to keep you on the edge of your seat.  And, as a matter of fact -- so will our new inventory of Chrysler vehicles.  Check out the video…

The Garage Fit for a Dodge contest ended a few weeks ago, and the field has been paired down to the final contestants. The winner will receive a garage makeover worth up to $20,000. If you didn't get to enter, don't worry. You still have a chance to win some money. All you have to do is head over to the contest page and vote for which entry you think deserves to win. Each vote enters you into a sweepstakes to win a $500 gift card.

Choose the fan who deserves a Garage Fit for a Dodge…